About InnovateX

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Why we exist

The ICT and AI consulting industry has a problem. Most providers are optimised for selling more. More licences. More offshore hours. More “transformation” projects. More AI buzzwords. Their incentive structure isn’t your outcome. It’s their next quarter.

We’ve spent more than a decade inside Australian ICT, watching this play out. Government departments handed slide decks instead of working systems. SMBs locked into platforms they couldn’t extract from. Non-profits paying for support that was actually a tier-one offshore tech reading from a script. AI consulting firms selling expensive “transformation” engagements with no measurable outcome.

What sets us apart

How we're different

Most ICT and AI consulting firms look the same on a website. Here's specifically how we're not.

No offshore handoffs

Your work is delivered by the same Australian-based team you talk to. No tier-one filter, no timezone gap, no "let me check with the engineer in another country."

Practitioner-led

Our founder still codes, architects, and delivers production work. The principles on this page are written by the people responsible for the engagement, not a marketing team.

Capability over dependency

The goal of every embedded engagement is for your team to be more capable when we leave. We document, mentor, and transfer knowledge by working alongside your people.

Vendor-honest

We don't take vendor referral commissions or push licence upgrades for margin. If the right answer is "you don't need that," we say it.

No AI hype

AI is a tool. Sometimes it's the right tool. Sometimes a Power Automate flow, a clearer process, or a 10-line script is. We tell you which.

Government-grade security

SMB1001 Gold certified, on the Queensland Government ICTSS panel and Local Buy panels. The same security standards we apply to agencies, applied to your business.

Operating principles

How we work

Four principles that show up in every engagement.

01

Partnership over project work

We start by understanding what you're trying to achieve, then propose engagements that fit. A focused project, an embedded resource, or an ongoing managed service.

02

Plain-English advice, upfront pricing

No surprise invoices, no hidden fees, no jargon. If we're not the right fit, we say so and tell you who is.

03

Security as a default

Cybersecurity is built into every solution we deliver, not added at the end. We're SMB1001 Gold certified and aligned with the ASD Essential Eight.

04

Operational simplicity

Most ICT problems don't need bigger systems. They need clearer thinking. We focus on architectures and operating models your team can actually run.

Who you'll work with

Our team

A small Australian team built around hands-on practitioners.

T

Todd Johnson

Founder & Principal Consultant

More than a decade across ICT architecture, system administration, data administration, and software development. Currently leads embedded solution architecture for a Queensland Government department alongside building InnovateX. Hands-on across Azure, DevSecOps, and digital transformation.

LinkedIn
M

Marcelo

Senior Consultant

Brings deep practitioner experience to InnovateX engagements. Works alongside Todd across architecture, engineering, and delivery for our Queensland Government and SMB clients.

More team profiles coming soon. We're growing — full bios for the rest of the InnovateX team will land here shortly.

Industries

Who we work with

We adapt our full ICT, automation, and AI service portfolio to the compliance and operational realities of each industry.

Credentials

Certifications and panel memberships

SMB1001 Gold Cyber Certified

Annual independent assessment of cybersecurity maturity.

Queensland Government ICTSS.2403

ICT Professional Services Panel registered supplier.

Local Buy LB308

ICT Solutions, Products, Services & New Tech panel.

Local Buy LB334

Recruitment, Temporary & Labour Hire Services panel.

Queensland Labour Hire Licence

Licensed under the Queensland Labour Hire Licensing Act.

Microsoft AI Cloud Partner

Microsoft partner ecosystem with focus on Azure and AI workloads.

Standards we work to

Frameworks

Cybersecurity

6 frameworks

ASD Information Security Manual (ISM)

Australia's federal cybersecurity baseline.

ASD Essential Eight

Eight prioritised mitigation strategies.

ASD Secure Cloud blueprint

Reference for securing cloud workloads.

NIST Cybersecurity Framework

Identify · Protect · Detect · Respond · Recover.

CIS Benchmarks

Consensus hardening configurations.

SMB1001

Australian SMB cybersecurity certification.

Enterprise Architecture

2 frameworks

TOGAF

Enterprise architecture method.

QGEA / QGCDG

Queensland Government architecture guidance.

Service & Governance

2 frameworks

ITIL

IT service management practices.

COBIT

IT governance and management framework.

Partner ecosystem

Platforms we work with

Vendors and platforms we work with regularly across client engagements.

Free initial consult

Let's talk about your ICT challenges.

A 30-minute call. We listen, ask the right questions, and tell you honestly whether we are the right fit.

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